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Happy New Beer's Eve! Not familiar with this fun, quirky holiday? Let us explain...

History of New Beer's Eve

April 6th marks the eve of the Cullen-Harrison Act going into effect on April 7th, 1933. President Franklin Roosevelt, just recently sworn into office, fulfilled his first campaign promise by signing into law a bill that raised previous alcohol content in beverages from 0.5% to 3.5% by weight. While alcohol was not impossible to find in the 14 years of Prohibition (Chicago alone had as many as 20,000 speakeasies and Utah's own Ben Lomond Hotel in Ogden was home to an underground speakeasy that is rumored to have been visited by Al Capone himself), the Cullen-Harrison Act was the first legal concessions regarding alcohol content. New Beer' Eve celebrates the return to stronger alcohol content in beer